Tamil Nadu Elections: Evaluating the Sustainability of Freebies Offered by Parties

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As the 5.67 crore voters of Tamil Nadu prepare to visit polling booths on April 23, they will encounter a diverse range of promises and incentives from the competing parties. With elections in full swing, the primary contenders—DMK, AIADMK, and TVK among others—have unveiled numerous offerings, alongside assurances of effective governance. But what are the actual desires of the voters? Political analyst and author K. V. Prasad delves into this question.

By CNBCTV18April 20, 2026, 1:34:11 PM IST (Published)
Elections and promises often flow together like two distant banks of a river, sometimes appearing as the mythical pot of gold at the end of a vibrant rainbow. While nature’s optical illusion requires both rain and sunshine, political parties in Tamil Nadu are showering voters with freebies, hoping to capture their attention. A significant focus for these parties is the women voters, who have historically had a considerable impact at the polls. In Tamil Nadu, there are 2.89 crore women voters, surpassing 2.77 crore men. The percentages from the previous assembly elections indicate that a higher turnout was seen among women voters.Freebies aplentyExploring the manifestos of various political parties in the state reveals an abundance of incentives on the table. Proposals include cash transfers starting from ₹1,000, gold gifts, cooking gas cylinders bundled with cooking oil, loan waivers, free bus travel, complimentary laptops, and white goods such as washing machines and refrigerators./span>

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