Sen discussed the government’s initiatives to rejuvenate tourism in Purulia, a district previously affected by Maoist activity but now attracting visitors for its natural beauty and improved safety. “A significant number of tourists are now flocking to the verdant forests and hills of this western district,” Sen asserted.
He credited the tourism surge to strategic infrastructure support provided by the state to private investors willing to engage in hospitality and tourism-related projects. “The state government is offering robust infrastructural assistance to private entities for the establishment of tourism properties,” he noted.
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To facilitate coordinated development in the district, the government has formed the Purulia Tourism Development Council. According to the minister, this council is responsible for aiding stakeholders and promoting the district as a viable holiday destination. “Tourists visiting north Bengal for its forests and hills are now looking at Purulia, where peace and security have been restored,” Sen affirmed.
The state’s commitment to inclusive tourism development is recognized as a critical strategy for uncovering the potential of less-known destinations and offering varied experiences beyond the conventional hotspots of north Bengal and the Sundarbans.
In a celebratory extension of West Bengal’s cultural and agricultural pursuits, 19 metric tonnes of mangoes from Malda will be showcased at the Bengal Mango Fair and Handloom-Hand Craft Expo 2025, commencing on June 24 at the Handloom Haat in Janpath, New Delhi.
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This initiative, led by the West Bengal government, seeks to introduce the capital’s residents and mango lovers throughout north-west India to the renowned varieties of Malda mangoes. Famous for their rich taste, Malda mangoes enjoy high demand both domestically and internationally.
Each year, the region processes substantial orders for its mangoes from across India and abroad. However, logistical challenges during the export process have often limited broader distribution. This year, the state government has implemented enhanced systems to ensure efficient transportation and delivery, enabling the iconic mangoes to reach more consumers promptly.
The fair will not only highlight mangoes but also celebrate Bengal’s rich handloom and handicraft heritage, offering a comprehensive experience of the state’s culture.
(Edited by : Jerome Anthony)
