Virat Kohli Connects with Karan Aujla’s Victory Speech at One8 Global Premiere: ‘I Lost My Father at a Young Age’

Virat Kohli Connects with Karan Aujla’s Victory Speech at One8 Global Premiere: ‘I Lost My Father at a Young Age’
The One8 Global Premiere evolved into a vibrant celebration of music, fashion, and entrepreneurship, attracting thousands to Yashobhoomi in New Delhi on Sunday, June 21. Featuring Punjabi music sensation Karan Aujla and One8 co-founder Virat Kohli, the event represented a significant milestone for the sportswear and athleisure brand as it aims to broaden its global footprint.

The evening blended live entertainment with the launch of One8’s next growth phase in collaboration with Agilitas, the Bengaluru-based sportswear company.

Karan Aujla sets the stage ablaze
A major highlight of the night was Karan Aujla’s thrilling performance. The singer treated fans to a lineup of beloved tracks, including Winning Speech, Wavy, and MF Gabhru, eliciting loud cheers from the crowd.

The atmosphere surged when Aujla invited Virat Kohli onstage during Winning Speech. The One8 co-founder joined in the fun, dancing along to the music and reveling in the lively ambiance. The audience erupted as the two shared the spotlight, creating one of the event’s most memorable moments.

Kohli opens up about his connection with Aujla’s music

In an on-stage discussion, Kohli expressed his admiration for Aujla’s music and revealed that Winning Speech is particularly meaningful to him. He explained that the song resonates with his personal experiences and reflects many challenges he has faced throughout his career.

“You write songs from the heart. The one I connect with most is ‘Winning Speech’ because it likely embodies the journey you’ve undergone. I see parallels with my own journey as well. I lost my dad at a young age too, so that song holds a special place for me. I’ve often played it before heading out to matches,” he shared.

A homegrown brand with global ambitions

Beyond the entertainment, the event also provided a platform to showcase One8’s long-term vision. Kohli described the brand as a project he’s deeply committed to. The brand’s philosophy, encapsulated in the tagline ‘Never Done’, emphasizes a mindset focused on continuous growth and pushing boundaries.

The company intends to expand One8’s presence in international markets through its partnership with Agilitas.

“The brand reflects my mindset and approach. I thrive in situations where people think the game is lost, and it’s about finding a way to turn it around. That’s how I’ve viewed circumstances from a young age. I’ve never stopped believing that the game isn’t over until the final whistle. You are never truly done until you lose the game,” he stated.

Delhi launch holds special significance

Addressing the audience, Kohli highlighted the emotional importance of launching the brand in Delhi, the city of his birth and the starting point of his sports journey.

“Delhi is where everything began for me. I was born in Delhi, my cricket career started in Delhi, and it will always be a part of who I am. Launching One8 in Delhi after so many years—a vision and dream come to life—is something I always hoped for. I wasn’t sure it would actually happen, but it’s the support of all of you fans that has brought us to this moment,” he remarked, as reported by ANI.

Fashion designer Masaba Gupta was also among the notable personalities attending the event.

The Agilitas-One8 partnership

One8 represents Virat Kohli’s lifestyle and sportswear brand, inspired by his iconic jersey number 18. The brand is being scaled under Agilitas Sports, a company founded by the former MD of Puma India and South-East Asia. Previously, Kohli sold the sports-athleisure brand to Agilitas Sports while investing ₹40 crore to acquire a minority stake in the company.

Founded in 2023, Agilitas has quickly expanded its presence in the sportswear industry. The company enhanced its manufacturing capabilities by acquiring the sports shoe maker Mochiko and has gained support from investors like Nexus Venture Partners.

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